10 Next Gens With Illustrious Names

Is there something in the DNA of members of great family dynasties that means future generations are more likely to become entrepreneurs? Probably not. For every successful next gen from a grand family, there’s always at least a few “classy wasters” doing little more than spending the family fortune. And, let’s face it, being an entrepreneur is always easier when you’ve got a fortune behind you and many connections. Nevertheless, some next gen members with illustrious names behind them are making a difference – here’s 10 of them.

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